CASE STUDY #4
Taverneta
A Premium Restaurant Experience Turned into a Celebrated Event Destination
- What We Did
- Launched lead ads promoting custom events with a premium feel
- Created video creatives from real events and styled venue shoots
- Optimized Google campaigns for high-intent dining and celebration keywords
- Designed mobile-first landing pages for events and menus
- Set up CRM-based retargeting for users who visited the booking pages
- Executed visual content strategy around testimonials and behind-the-scenes storytelling
- Channels & Strategy
- Meta Lead Ads for wedding and celebration inquiries
- Google Search campaigns for dining reservations
- Instagram Reels and YouTube Shorts for storytelling
- Retargeting across Meta and Google based on on-site activity
- Email marketing for seasonal menus and lead nurturing
- Results
Selling Health with a Personal Touch – Cookbook Conversions at Scale
Increase in Wedding & Event Booking Inquiries
60%
Growth in Weekend Dining Reservations
45%
Reduction in Cost per Lead Across Meta and Google
25%
New Leads Generated within 3 months
1200+
Saturday Occupancy Rate Maintained Across Peak Season